Why Rakuten’s Kobo Is Amazon’s Only Global Competition | Epicenter | Wired.com

This was pretty amazing story, especially with Barnes and Noble once again not moving fast enough with the times. And here I was thinking that B&N finally got its act together, but I was wrong. B&N failed to move with the times, this time not realizing that this is a global economy. You can no longer think of sales in the USA only, you have to sell to the world. Who are the businessmen at B&N and why do they have their heads up their asses?

I’ve been cheering for the Nook to make it for so long, but now I think my cheers aren’t going to be heard. Sigh. And even worse, Apple is looking for a proprietary eBook format. Give me a break! What’s wrong with ePub, which Apple now supports? We do not need yet another file extension that non-geek people do not understand anyhow.

As for the Kobo eBook Reader, the people who have them love them. Kobo isn’t well known in the states, but it is in Europe. Not only that, it reads ePub files, which the Kindle doesn’t. Will the .mobi file format trump ePub? I hope not.

Why Rakuten’s Kobo Is Amazon’s Only Global Competition | Epicenter | Wired.com


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